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MMD > Archives > February 2002 > 2002.02.02 > 05Prev  Next


Added Value of Player Mechanism
By Terry Robson

I wasn't referring to solenoid type systems, I was replying to the
question presented, which specifically asked about the added value of
an _Ampico_ player.  I totally agree with the comment about solenoid
players.  They are a major part of our sales, too.  Roll players are
not.  They are what I was referring to as being a detriment to the
sale of a particular instrument.

Terry Robson

 [ Veteran player piano salesman Lou Berger, who in recent decades was
 [ marketing director for several manufacturers, says that player pianos
 [ of any sort are purchased nowadays for "recreation entertainment".
 [ Customers who enjoy nostalgia will buy a roll playing piano, while
 [ those who enjoy high-tech will have more interest in an instrument
 [ that plays music from a diskette.  Lou says it's nice to have all
 [ player types in the showroom so the salesman has a variety to offer
 [ for comparison.  -- Robbie


(Message sent Sat 2 Feb 2002, 16:08:17 GMT, from time zone GMT-0500.)

Key Words in Subject:  Added, Mechanism, Player, Value

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